{"id":62,"date":"2025-04-05T21:26:44","date_gmt":"2025-04-05T21:26:44","guid":{"rendered":"https:\/\/poderemercado.com.br\/?p=62"},"modified":"2025-04-24T21:12:28","modified_gmt":"2025-04-24T21:12:28","slug":"tarifas-de-trump-como-o-brasil-pode-transformar-riscos-em-oportunidades-no-turismo","status":"publish","type":"post","link":"https:\/\/poderemercado.com.br\/en\/tarifas-de-trump-como-o-brasil-pode-transformar-riscos-em-oportunidades-no-turismo\/","title":{"rendered":"Trump's Tariffs: How Brazil Can Turn Tourism Risks into Opportunities"},"content":{"rendered":"

The trade tariffs announced by the United States government, under the leadership of Donald Trump, have generated global apprehension. But for Brazil, especially in the tourism and hotel sector, the impacts could turn into strategic advantages<\/strong>, as long as they are well explored.<\/p>\n

A new economic scenario<\/h3>\n

With the new taxes, Brazilian products exported to the US become less competitive, which could affect the trade balance. But in addition to the direct impact on exports, there is a less obvious \u2014 and potentially beneficial \u2014 secondary effect: exchange<\/strong>.<\/p>\n

With the appreciation of the dollar against the real, Brazil has become more accessible to foreign tourists. At the same time, international travel has become more expensive for Brazilians \u2014 encouraging domestic tourism.<\/p>\n

Brazil cheaper for the world<\/h3>\n

The trend is clear: more North American and foreign tourists in general will come to Brazil in search of value for money and authentic cultural experiences. Brazilians, on the other hand, faced with an expensive dollar, tend to rediscover national destinations.<\/p>\n

This change can bring new life to the hotel, gastronomy, agency and tourist attraction sectors \u2014 but it requires planning.<\/p>\n

Opportunities that arise in the crisis<\/h3>\n

With strategic intelligence, the sector can transform this scenario into a competitive advantage:<\/p>\n

    \n
  • \n

    International promotion:<\/strong> Position Brazil as an accessible, safe and diverse destination for the North American public.<\/p>\n<\/li>\n

  • \n

    Partnerships with global operators:<\/strong> Create packages that combine competitive pricing and unique local experiences.<\/p>\n<\/li>\n

  • \n

    Infrastructure and qualification:<\/strong> Take advantage of the expected growth in demand to invest in hospitality, logistics and services.<\/p>\n<\/li>\n<\/ul>\n

    Challenges to watch out for<\/h3>\n

    Not everything is easy. Volatile exchange rates can make long-term planning difficult. Focusing on just one market (like the US) creates excessive dependence. And the biggest risk: the infrastructure cannot keep up with the surge in demand.<\/strong><\/p>\n

    Expanding tourism requires technical preparation, public-private coordination and attention to what visitors value: comfort, safety, authenticity and experience.<\/p>\n

    Conclusion<\/h3>\n

    Trade tensions between the United States and Brazil could have positive side effects \u2014 as long as the country acts with vision and agility.
    Tourism, often neglected in economic strategies, can become a real lever for growth.<\/p>\n

    Global challenges, when well understood, can open local doors.<\/strong><\/p>\n\n\n

    <\/p>","protected":false},"excerpt":{"rendered":"

    As recentes tarifas impostas pelo governo Trump apresentam desafios para a economia brasileira, mas tamb\u00e9m abrem portas para o setor de turismo e hotelaria. Com a desvaloriza\u00e7\u00e3o do real, o Brasil se torna um destino mais atrativo para estrangeiros. Investir em promo\u00e7\u00e3o internacional, parcerias estrat\u00e9gicas e melhorias na infraestrutura s\u00e3o passos fundamentais para transformar riscos em oportunidades e consolidar o pa\u00eds como um destino tur\u00edstico de destaque.<\/p>","protected":false},"author":1,"featured_media":342,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAow55rbCw:productID":"","footnotes":""},"categories":[4],"tags":[17,18,11,12,5],"class_list":["post-62","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analise-economica","tag-cambio","tag-estrategias-de-mercado","tag-oportunidade-no-turismo","tag-turismo-brasileiro","tag-turismo-internacional"],"_links":{"self":[{"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/posts\/62","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/comments?post=62"}],"version-history":[{"count":0,"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/posts\/62\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/media\/342"}],"wp:attachment":[{"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/media?parent=62"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/categories?post=62"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/poderemercado.com.br\/en\/wp-json\/wp\/v2\/tags?post=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}